Somebody else had an idea and you like it a lot yourself. Why not steal it?
Ideas itself are not worth much!
Why? Most people have ideas, good ones and bad ones. The most important part is not the idea, but…
…what you make out of it!
Let’s take the idea. Here’s are two possibilities of what you can do with a stolen idea:
1) Take the idea and develop it into a concept, an event, a communication strategy, a video…
2) Develop the idea into a couple of other ideas until you have found yours! Adapt it until it is exactly the idea you need for your work!
Example 1 of a stolen idea and what had been done with it: Remake of the movie Ocean’s Eleven.